PRIORIITY APP PRIVACY POLICY

 

Effective Date: May 25, 2023

Last Updated: October 24, 2025

 

1. Introduction

 

Welcome to Prioriity, a personal growth and habit-building app operated by Prioriity LLC, located at 111 Washington St, Paterson, NJ 07505, USA.

Your privacy matters to us. This Privacy Policy explains what personal information we collect, how we use it, and the choices you have regarding your data.

 

By creating an account or using the Prioriity App, you agree to the practices described here.

 

2. Information We Collect

 

We collect information to provide and improve the App’s features and your experience. This includes:

 

a. Account Information

 

When you create an account, we collect:

 

* Your email address

* Your mobile number

* A password

  These details are used to set up and secure your account, verify identity, and enable login and reminders.

 

b. Profile & Habit Data

 

When using Prioriity, you may enter personal reflections, habits, and preferences. These entries are stored securely and used to:

 

* Recommend habits tailored to your seed-identity

* Track progress

* Generate insights for your personal dashboard

 

c. Device & Usage Data

 

We collect limited technical data such as:

 

* Device type, operating system, and app version

* IP address and general location (city/country only)

* App usage events (e.g., completed habits, reminders triggered)

  This helps us maintain app performance and improve user experience.

 

d. Analytics Data

 

We use Firebase Analytics and other trusted tools to understand how users engage with Prioriity.

This data is aggregated and anonymized — it cannot identify you personally.

 

3. How We Use Your Information

 

We use your information to:

 

1. Provide core app functionality and personalized habit recommendations

2. Send authentication codes and reminders via SMS, email, or push notifications

3. Send motivational tips, updates, and wellness content (as you agreed during account setup)

4. Improve app performance, security, and content relevance

5. Comply with legal obligations and prevent misuse

 

4. Communication & Notifications

 

By creating an account, you consent to receiving messages from Prioriity via:

 

* Email: updates, motivational tips, and new feature announcements

* SMS: verification codes, habit reminders, and security alerts

* Push Notifications: daily or scheduled habit prompts, reminders, or inspirational messages

 

You can manage or opt out of non-essential communications at any time:

 

* Turn off email notifications using unsubscribe links

* Manage push notifications via your device settings

* Contact us if you’d like to stop receiving SMS reminders

 

5. Sharing & Disclosure

 

We do not sell your personal information.

We may share data only in these limited circumstances:

 

* With service providers (Firebase, AWS) for hosting, analytics, and notifications

* To comply with laws, regulations, or lawful requests

* To protect Prioriity’s rights or prevent harm

  All partners are required to process your data securely and in line with this Privacy Policy.

 

6. Data Retention

 

We keep your personal data only as long as necessary to operate your account and provide the App’s services.

If you delete your account, your personal information and habit data will be permanently removed from our active systems within 30 days, except where retention is required by law (e.g., for fraud prevention or security).

 

7. Security

 

We use Firebase Authentication, AWS encryption, and secure data transfer protocols (HTTPS/TLS) to protect your personal information.

While no system is 100% secure, we take industry-standard measures to keep your data safe from unauthorized access, alteration, or disclosure.

 

8. Your Rights

 

Depending on your region, you may have rights to:

 

* Access, correct, or delete your personal data

* Request a copy of your stored data

* Withdraw consent for communications

* Object to data processing in certain cases

 

To exercise any of these rights, contact us at [support@prioriity.com](mailto:support@prioriity.com).

We will respond to verified requests within 30 days.

 

9. Children’s Privacy

 

Prioriity is designed to be accessible to individuals aged 13 and older.

Users under 13 may create an account only with verifiable parental consent and active supervision.

Parents or guardians who allow a minor to use Prioriity accept responsibility for the child’s use and agree to the collection and use of limited information (such as name, email, and mobile number) necessary to enable app functions.

If we learn that an account has been created without proper consent, we will promptly delete or disable it upon verification.

 

10. International Data Transfers

 

Your data may be processed in the United States, where our servers and third-party providers (Firebase, AWS) are located.

By using the App, you consent to such transfers and understand that data protection laws in these jurisdictions may differ from your home country.

 

11. Updates to this Policy

 

We may update this Privacy Policy from time to time.

If we make significant changes, we’ll notify you via email or an in-app alert.

The “Last Updated” date at the top of this document reflects the latest version.

 

12. Contact Us

 

If you have any questions, complaints, or data requests, please contact:

 

[support@prioriity.com](mailto:support@prioriity.com)

Prioriity LLC, 111 Washington St, Paterson, NJ 07505, USA